The park facts page: every fact, in one place, in plain sentences.
Most park sites spread the facts across six pages and a PDF. A facts page puts all of them on one page, as plain sentences and one table: sites, hookups, rates, rules, distances, season, contact. Answer engines lift from it, AI assistants read it first, and the office sends the link instead of explaining.
IN ONE PARAGRAPH
A park facts page is a single page that states every fact a guest or a machine might ask for, in complete sentences under question headings, plus one summary table. Site counts and types, lengths, hookups by amperage, rates by season, check-in and check-out, quiet hours, pets, WiFi, dump station, laundry, showers, propane, the season, distances to the attraction and the town, the road in, and how to book. It is not the homepage; it is the reference page. Search engines pull snippets from it, AI assistants quote it, and it stays true because there is one place to update.
What goes on it
- Sites: how many, types, lengths, surfaces, which are pull-through.
- Hookups: amperage by site range, water, sewer.
- Rates: nightly, weekly, monthly, by season, as text.
- Times: check-in, check-out, quiet hours, office hours by season.
- Rules that change a decision: pets, fires, generators, vehicles per site, minimum stays.
- Facilities: WiFi, dump station, laundry, showers, propane, store, pool with hours.
- Season: opening and closing dates, winter status.
- Distances: the attraction, the town, groceries, fuel, the hospital, with drive times.
- The road in: paved or not, tight turns, the last place to turn around.
- Contact and booking: phone, the book button, the platform.
What one looks like
The top of a facts page for a park near Prescott, as it would read:
How many sites does Willow Lake RV Park have?
Willow Lake RV Park has 58 RV sites, 12 tent sites, and 4 cabins. Sites 1 through 20 are pull-throughs up to 70 feet; the rest are back-ins from 40 to 55 feet.
What hookups are there?
Every RV site has water and sewer. Sites 1 through 40 have 50-amp electric; sites 41 through 58 have 30 amp.
What are the rates?
Nightly rates from April through October are $52 for 30 amp and $58 for 50 amp. Monthly sites are $650 with a $50 utility allowance. Cabins are $145 a night.
Then a table with the same facts by site range, then the rules, the facilities, the distances, the season, and the booking button. Twelve hundred words, all of them facts.
Why it works for machines
A snippet needs one clean passage per question; the facts page has thirty of them under matching headings. An AI assistant asked about the park wants a source that states things plainly and consistently; the facts page is that source, and it agrees with the other pages because it is the reference they draw from. Structured data on the page, Campground plus FAQPage, tells machines what they are looking at. The GEO side of the same page.
Why it works for guests and the office
Guests on a phone want the numbers, not the story. The office gets a link to send instead of a five-minute call. And when a rate changes, it changes on one page and the rest of the site links to it.
What it looks like when it is missing
The rates are on a PDF, the site lengths are in a photo caption, the pets rule is on the rules page, the dump station is mentioned on the amenities page as an icon, and the distance to the lake is nowhere. An assistant asked "does Willow Lake RV Park have 50 amp" finds four partial pages and hedges.
How to check your own
- Try to answer the twenty questions in the list above from your own site, without calling the office. Time it.
- Note which facts exist only in images or PDFs.
- Note which facts appear in two places with different numbers.
What we do about it
Every site we build has a facts page, written from the setup call and kept current as part of the monthly changes. It is linked from the footer of every page and from the FAQ blocks. The table on it, next.
Questions about this.
What is a park facts page?
A single page that states every fact about the park in plain sentences under question headings, plus a summary table: sites, hookups, rates, times, rules, facilities, season, distances, and how to book.
Is a facts page the same as the homepage?
No. The homepage sells the park. The facts page is the reference that answers everything, for guests, search engines, and AI assistants.
Should rates be on the facts page?
Yes, as text, by season. Rates in a PDF or an image cannot be read by search engines or assistants and cannot be the answer to a rate question.
How long should a facts page be?
As long as the facts: usually a thousand to fifteen hundred words plus a table. Nothing on it is padding.
Want your pages written to be the answer?
Every site we build is written this way. Tell us about your park and we will show you which questions you could own. SEO and AEO with us start at $250 a month.
Part of the RV park AEO guide. Previous: Voice search: the one answer the phone reads out loud. Next: Tables and lists: the shapes machines lift whole. See also the SEO guide and the GEO guide.