OUR WORK
Yellowstone Grizzly RV Park.
A few blocks from the west entrance to Yellowstone. The site went from about 15,000 users a year to 90,000.
The park
West Yellowstone, Montana. Full-hookup sites, cabins, a lodge, a playground, and a resident bear statue, a short walk from the park entrance. A gateway park: guests come for Yellowstone and need to know the park is close, big-rig friendly, and open when they arrive.
What we built
- A site written around the one question every guest has: how close is it to the entrance.
- Pages for the kinds of guests the park wants: big rigs, families, cabin guests, groups.
- The park map on the site and printable.
- Photos of the actual park, the lodge, the playground, and the bear.
- Booking connected to the reservation system the park already used.
- Local search set up so the park shows for "RV park West Yellowstone."
What happened
15,000 → 90,000
users a year, from the old site to the new one, according to Google Analytics.
Same park, same booking system, same season. The difference was a site that said where the park was and what it had, in words Google and guests could both read.
Have a gateway park?
Tell us which park you are next to and we will show you what we would build.
